Other highlights of the show, which look back to the Gallery's pioneering exhibitions on the Italian poster, are several superb rarities.
The first of that group, dating from 1912, is a large format fashion poster by Marcello Dudovich for the forward-thinking Italian department store, E & A Mele. The elegant portrait of a Neapolitan beauty in a printed coat and hat makes as imposing an impression as Toulouse-Lautrec's creation.
Italy’s top lithographic printer Ricordi made 185 first-class posters for Mele, many by Dudovich, Metlicovitz, Villa, and other masters. Of all, this poster is in the highest echelon.