This is from a collection of extremely rare News Agency "window" posters from the Soviet Union. Posted daily in shop windows of Moscow after the German invasion started in June 1941, TASS posters were intended to rally support for the war, and later the post-war, effort.
Artists of these posters utilized a broad arsenal of visual strategies to both incite and inspire - from vicious satire, to potent slogans, to undiluted horror and hatred, to patriotic historical parallels.
The collection at International Poster Gallery features intricately hand stenciled TASS panels dating from March 1943 to late 1946 as the scales slowly tipped in the Soviets' favor, and beyond the armistice. Due to their rarity and historical value, the group of 45 panels will be sold as a collection.
This panel reads:
We will increase the number of children in kindergartens to 2.26 million in 1950, or double the number of 1940. The state shall raise all children orphaned during the Patriotic War in children's homes.
May the network of day-care facilities and kindergartens spread ever wider, so that the happiest population of children in the world can grow stronger, so that mothers can give more of their time to study, to work, and to relaxation.
Learn more about the TASS panels.